It's doubtful that Summerfest's purchase of land from Charter Wire is the biggest announcement of the year, but it's worth noting here. Buying up the Charter Wire site will at the very least add more parking to the Marcus Amphitheater area. If a time comes when Summerfest would care to expand, they need acreage. That's what's happening here. Four acres make up this site, and it's just west of the southern grounds. It's not like this spot will become the 12th side stage, but at the very least, Summerfest is turning an old industrial site into something nice.